As ESG (Environmental, Social, and Governance) criteria become central to corporate strategy, organizations face intensified scrutiny regarding the authenticity of their sustainability claims. While polished narratives and selective disclosures are common, stakeholders increasingly demand verifiable, data-driven evidence of real progress. ESG benchmarking provides the structure and credibility needed to distinguish genuine improvement from corporate storytelling. By grounding sustainability reporting in standardized, comparable, and independently validated metrics, benchmarking strengthens transparency, accountability, and trust—ensuring that ESG performance is measured by outcomes, not narratives.

Key Highlights:

  • ESG-focused institutional investments projected to grow 84%, reaching US$33.9 trillion by 2026.
  • Sustainability influences buying behavior: 78% of consumers value sustainability, yet only 20% trust brand claims.
  • Companies with verified ESG practices gain competitive advantage, trust, and long-term brand equity.
  • Benchmarking helps investors assess risk and sustainable value creation.

About The Author

Partha Sarathi Sengupta Head – Analytics & Consumer Insights

Partha has 20+ years of experience delivering impactful, data-driven solutions to clients across business and consumer segments. He specializes in strategic and competitive analysis, helping clients win in complex marketplaces. Before joining HBGTM Insights, Partha held leadership roles at AMI-Partners (APAC), IMaCS, Annik Technology, and has worked with ACNielsen, TNS, and Vodafone. He holds an M.Sc. in Statistics & Econometrics from the University of Calcutta and an MBA in Marketing from NPC-Delhi, and has been widely featured in leading publications like Business Standard, Economic Times, CXO, The Telegraph, CRN etc.

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